Things To Consider Before You Branding Session
Before your branding session, you should consider a few things to ensure the shoot goes smoothly and you get the best results.
1. Know Your Ideal Client: Your branding photos should speak directly to your ideal clients. Think about the kind of person you want to attract and what visuals will resonate with them.
2. Choose Outfits Wisely: Your wardrobe should reflect your brand. Whether you want to appear professional, casual, or creative, make sure your clothing choices align with your core values and overall brand image. Bring a few different outfits for variety.
3. Plan for Multiple Platforms: Consider where you will use these images. Are they for your website, social media posts, marketing materials, or product launches? Planning ahead allows your photographer to create photos suited to each platform.
4. Professional Hair and Makeup: For most personal branding shoots, it’s recommended that you hire a professional makeup artist and stylist to ensure you look your best. These professionals can help you look camera-ready and polished, which is crucial for creating strong brand imagery.
5. Location & Props: Choose locations that fit your brand. Make sure the backdrop enhances your brand story, whether it’s a co-working space, your office, or a beautiful outdoor setting. You can also include props that are meaningful to your business, such as products you sell or tools of the trade.